And it wasn’t until a week later that I realized that Variety Magazine reported that Facebook Watch, which is Facebook’s media platform, had reached a multi-million dollar deal with CNN, Fox News, ABC, and large media outlets.
By Richard Enos
In Brief
- The Facts:Facebook has made deals with mainstream media outlets to pay for their news content, further turning Facebook from a neutral social media platform into a conglomerate that supports a political bias and the agenda of the global elite.
- Reflect On:What can conscious media outlets do to overcome growing censorship and mainstream bias from the big tech companies and ensure that you continue to get neutral, agenda-free news coverage and commentary on the issues of the day?
It’s not clear whether Facebook was truly conceived by an innocent genius with noble intent, but one fact has become abundantly clear: Facebook is now a mouthpiece and tool for the proliferation of mainstream perception. This is specifically designed to enrich the global elite and continue to disenfranchise ordinary citizens and any attempts to bring important truths to light that would threaten the elite. And, of course, Mark Zuckerberg is now a ‘junior partner’ in this global elite.
The episode of the Jimmy Dore show found in the video below, which is worth watching to get the full context of the discussion, introduces whistleblower Vikram Kumar, a former promoter of third-party videos on Facebook. Dore brings interesting insights into Facebook’s latest strategies in terms of controlling the news commentary. He explains how Facebook is proliferating the establishment’s narrative while limiting and blocking alternative voices which, of course, Facebook characterizes as ‘Fake News’. Here, Kumar discusses Mark Zuckerberg’s testimony in Congress to this effect:
Returning Media To The Global Elite’s Control
The process of bringing fundamentally liberating technologies like social media under control has been a difficult process, but the global elite seems to feel they are getting a handle on it. Since the big media giants Google, Facebook, Youtube and others are now strictly following the global elite playbook, with special algorithms and thinly-veiled censorship strategies, the process of promoting the elite agenda while suppressing dissenting voices is in full swing.
One of the biggest issues to remedy was the lack of viewership that traditional mainstream media was getting from young people, which is really the target market not only for advertisers but the social engineering wing of the global elite as well. Here’s how Kumar describes it:
As you know, young people, they don’t watch cable… the viewership of Fox News, CNN, and ABC are dying off, they’re getting older and older, and so what Facebook is, is access to young people, right, and so they viewed small anti-establishment media outlets such as yourself as an existential threat to their next generation of revenue.
Tech companies view media companies extremely valuably, you could go back to 1996, there was that merger between Microsoft, General Electric and NBC to create MSNBC.com. A lot of people don’t know that the ‘MS’ in MSNBC stands for Microsoft, and the reason why media companies and tech companies are so intertwined with each other is ’cause you can influence young people so much when you have the distribution network of something like Facebook, and with Facebook Watch, and their media platform, and their deal with CNN, Fox News, and ABC, they’re able to indoctrinate the next generation of young people. And so they want to take viewership away from shows like yours, and put those young people that haven’t been paying attention with cable news back into the pockets of companies like Fox News, ABC, and CNN.
Every media company wants some of that Facebook Watch dough. And so the companies that have coverage that Facebook doesn’t like are out of there, and new companies that have coverage that Facebook likes are back into the deal. And so Facebook is already taking steps to craft the political landscape in the framing that they find positively. And so you get that whole thing where Facebook shuts down over 800 political pages and accounts, and even legitimate political pages that expose things like police brutality… you’re already seeing a coordinated effort from the establishment media and tech companies to kind of craft the narrative for young people.
This is how that Variety Magazine article Kumar talked about characterizes the deal between Facebook and Mainstream Media:
After going through the fake-news wringer, Facebook is shelling out money on original news content. The strategy is partly aimed at driving up viewing on its Facebook Watch platform — but it also is supposed to demonstrate the social-media giant’s commitment to funding trustworthy journalism.
A corporate conglomerate now giving itself the authority to judge what is and isn’t trustworthy journalism. What could possibly go wrong?…
The Takeaway
Conscious media outlets, like us here at Collective Evolution, are in the crosshairs of the recent efforts on the part of Facebook and other large media conglomerates to selectively control the proliferation of information. Our best hope in these times is that the awakening community makes deliberate choices in terms of which sources to tune in to. While the global elite may have the power, the wealth, and the technology, they are still pushing an agenda, which to discerning minds looks and sounds very different from the unbiased truth.
Our hope is that a growing number of people are seeing through the agenda of the global elite enough to be motivated to ensure that conscious media survives, and then thrives. One of the future goals of our Conscious Media Movement campaign is to strengthen an alliance between ourselves and other conscious media outlets and work together to find ways we can amplify the voice of truth and neutrality.
One of the first steps we are taking in our CMM campaign is to fund an Investigative Journalism team to join our efforts here at CE. To help support this, click here.
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